AGENDA

Eastern Poland – a European tourism macro-region

4 October 2018 • 11:30-13:00 • Opera i Filharmonia Podlaska Europejskie Centrum Sztuki w Białymstoku

Thematic scope

  • Eastern Poland – a destination for active leisure. How to tap into the region’s potential?
  • Multiculturalism and heritage as a way to promote tourism.
  • Water route between the Augustowski Canal and the Masurian Lake District.
  • Culinary trail in Eastern Poland and other tourist products.
  • Tour agencies, Internet, social media, local government activity – how to help people discover Eastern Poland.
  • Promotion through national and international tourist events.
  • Business tourism as a factor in attracting investment.
  • There are hotels, there will be tourists – how to spur hotel investment market growth in the region?
  • Multiculturalism of Eastern Poland as a growth factor for the regional and local economy.